fascinating article on how google is planning to eat the rest of the advertising market via the doubleclick acqusition...
Thanks to Microsoft's anti-trust bid we are having nicely worded and diagrammed idea of the extent to which google's has thought out on this .....
Check it on here http://googlewatch.eweek.com/content/google_vs_microsoft/meet_google_search_giant_monopolist_extraordinaire.html?kc=EWKNLBOE122907STR1
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